Page speed isn’t just about design or media — your hosting plays a major role too. A slow server can drag down your entire site, no matter how optimized your code is.

Factors like server location, hardware, caching, and hosting type all affect speed. Shared hosting might slow down during peak times, while VPS or cloud hosting handles more traffic with better consistency.

Search engines like Google now consider site speed in rankings. If your pages take more than 3 seconds to load, visitors might bounce — especially on mobile. That’s a real hit to your SEO and conversions.

Use tools like GTmetrix or Google PageSpeed Insights to test your speed. They’ll help you find bottlenecks, many of which trace back to your server.

If you’re looking for hosting that consistently scores high in speed tests, platforms like best wordpress hosting provide data-driven reviews to help you choose smarter.